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Last updated on July 13th, 2017 at 01:09 pm
The Daily Telegraph reports:
News Corporation chairman and chief executive Rupert Murdoch has taken over The Sydney Morning Herald.
In the latest hilarious stuff-up at its so-called “newsroom of the future”, the Herald has installed massive pillars at its new Pyrmont office depicting a huge etched image of the News Corporation chief …
The broadsheet ran a cocky editorial last month where it invited Mr Murdoch to visit the Herald while he was in Sydney to see what an integrated newsroom looked like.
Now the joke is on them, with Mr Murdoch keeping a watchful eye over everyone from David Marr to Adele Horin.
A Herald artist first noticed – by late afternoon Wednesday – that Murdoch was gazing amusedly at frightened Fairfax staffers:
The images were subsequently taken down:
Red-faced Fairfax executives ordered the immediate removal of more than 20 giant-sized images of rival media boss Rupert Murdoch adorning the company’s multi-million dollar new offices …
But in another embarrassment for the Herald, The Daily Telegraph “rescued” one and gave it a safe haven on our editorial floor, after disgruntled Fairfax staff tipped us off to a secret location.
Rescued Rupert is back where he belongs:
UPDATE. The SMH’s Scott Rochfort:
It appears worldwide domination is not enough for the News Corporation deity Rupert Murdoch. Now he wants to influence our spiritual thoughts.
More on the Murdoch apparition here, here, here, here, here and here.
Excuse me, I meant to write floor, not fall
Posted by swassociates on 2007 12 07 at 01:11 PM • permalink
Too bad someone didn’t slip a photo of Lord Karl (PBUH) in there as well.
Or maybe that’s a good thing….if Murdoch frightened those lefties, Lord Karl (PBUH) might have instigated a collective heart attack.
Posted by The_Real_JeffS on 2007 12 07 at 03:14 PM • permalink
Don’t get it. What’s the stuff-up about having the picture of their own boss displayed?
Posted by Honkie Hammer on 2007 12 07 at 04:16 PM • permalink
Hoo boy, some heads are gonna roll.
I loved the last line:
As a reciprocal gesture, The Daily Telegraph is considering installing a small etching of Warwick Fairfax in its tea-room.
One of the reasons that most American cities only have a single newspaper is that they are Serious Journalists who would never stoop to such frivolous japery. Fortunately I live close enough to Boston and New York that I can indulge in two Murdoch properties, the NY Post and the Boston Herald. Yes, I read tabloids.
People criticize tabloid journalism. So what? They’re all whores, and we know what “high standards” the New York Times attains. So if I can’t trust the MSM, I may as well be entertained while I’m being bullshitted. Nothing like a Friday morning with the football handicapping columns and news headlines like “BRONX PERV NABBED IN TORSO SLAY.”
- #8 Honkie Hammer,
That’s not their boss. Thats the RIVAL boss.Posted by MikeTheLibrarian on 2007 12 07 at 04:48 PM • permalink
Pangaea? Isn’t that right next to Pacovia?
Posted by SwinishCapitalist on 2007 12 07 at 05:21 PM • permalink
This is the funniest thing I’ve heard all week.
Posted by daddy dave on 2007 12 07 at 05:32 PM • permalink
SMH staff have a greater threat than Rupert Murdoch to make them quiver. After the takeover of Rural Press by Fairfax this year, Rural Press now runs the SMH. When Rural Press imposes its culture on the SMH, there will no puffed up superiority from the SMH latte set. They will be too busy taking classies or doing advertorials for that.
I hear Murdoch supports Hillary Clinton. What’s up with that??
Posted by Kyda Sylvester on 2007 12 07 at 06:38 PM • permalink
Yeah, if anybody has lower standards than tabloid journalism, it would have to be the rural press. Any story in “The Land’ or ‘The Queensland Country Life’ has a guaranteed theme of: “they are fucking up the country, and it would take Joh Bob Katter Barnaby Joyce the National Party to fix it”
Marvelous synergy that.
I’m with Apple77. How does a “stuff-up” like that occur. Do Fairfax management make some habit of ordering large pillars with Rupert Murdoch on them and this time they accidentally got placed in the newsroom. Did they order the Warwick Fairfax pillar from Pillars Express and not check carefully before they put them up?
Whichever member of the VRWC pulled this off, deserves an immediate promotion.
It was wronwright. I didn’t want to say anything because he’s been getting cocky lately, and frankly, I think he’s angling for my third-floor office with the view of Mount Doom.
I’m feeling especially vulnerable because if word of my 40-mpg Scion gets out, it’s back to cubicleville for me. I’m detailing Lord Karl’s Hummer just in case.
Fairfax spokesman Bruce Wolpe has described the corporate stuff-up as an unfortunate but amusing design error.
Bruce Wolpe, PR flak for Fairfax is possibly the biggest apologist in the Australian media.
He has continually maintained that there is no anti-Israel bias in The Age (known widely as al-Age) when even blind freddy could see it. When asked, point blank by a Jewish Melbournian, how he, as a Jew, could possibly believe his own bullshit, his only answer was to walk away quickly.
His latest excuse, whilst certainly for something amusing (as opposed to structural antisemitism) comes as no surprise. He will make a wonderful NSW Public Transport minister one day…
#26 Although, of course, they aren’t my personal shoes
Of course not. Although I’m sure that if any of the males here have a well-turned ankle it would be you – from all that gumshoe activity.
Posted by carpefraise on 2007 12 08 at 02:57 AM • permalink
Now THAT’S what I call a “great post”.
Posted by Tex Lovera on 2007 12 08 at 09:45 AM • permalink
It must really suck to work for the SMH this morning (said while rolling on the fall laughing my ass off).
It’s going to kill the Lefties to be forced to be fair now.